Dream, Discover, Deliver: The Discovery Workshop Method
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Archie Norman
You've got big dreams — visions of groundbreaking ideas and revolutionary online products. But how do you bring those dreams to life? Enter the Discovery Workshop — our tried and tested method to turn your vision into a working technical plan.
First, let's demystify the process: what exactly are Discovery Workshops, and what makes them worthwhile?
What is a Discovery Workshop? 🧑🏫
A Discovery Workshop is a full day of collaboration between your team and mmtm to collect, create and analyse all the information required to begin your project.
They're like a funnel where we all move from large abstract concepts ("everything is possible!") to a more realistic, concrete view of what's most relevant and achievable for your business.
These sessions are more than a brainstorm about pricing. We use processes and exercises pioneered by Google to drill down into your long-term goals, user personas, feature ideas, budget and more!
“When we came to mmtm, we just had a bunch of ideas on paper. The Discovery Workshop helped us hone our ideas into a concrete delivery plan. It was fun too!”
Austin Milne, Managing Director at AXM Studios Ltd.
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What Does a Discovery Workshop Involve? 🗓️
Here's a snapshot of what our typical Discovery Workshop looks like:
- Before the Workshop — Preparation: To ensure a productive session, mmtm will thoroughly study and review your business and app idea before the workshop begins.
- Morning Session—Defining the Project: To begin, we'll ask you to pitch your idea to our team. We'll then examine your proposition together, diving into the target market, features, monetisation model, metrics, and growth plans.
- Afternoon Session — Crafting Solutions: As a group, we'll conduct competitor analysis, discuss feature inspiration, sketch wireframes of how your new platform could look and feel, and finish with a storyboard of your app's key web pages.
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What Makes a Discovery Workshop Worthwhile? 📈
When innovating, the risk of building the wrong thing looms large. That's where Discovery Workshops shine brightest. Here are some of their key benefits:
- A Clear Vision for the Future: After the workshop, you'll have a clear idea of when your app will be ready to launch, exactly how much it'll cost, and what features it'll have.
- Alignment Between Your Team: The exercises we'll facilitate during the workshop will align you and your team on the highest-priority features to build and how they need to work.
- Technical Delivery Plan: Our project leads, Martin and Rupert, will write a technical delivery plan document describing the app's features, how they'll be developed, the investment required, and more.
- High-Fidelity Mockups: Using our storyboard from the workshop's Afternoon Session, mmtm will produce high-fidelity mockups of the proposed platform using your brand guidelines — suitable for use in pre-sales outreach or an investor pitch deck.
- Fixed-Cost Quotation and Timelines: mmtm will also quote the cost of the development work to build the MVP version of the app — we'll even estimate a timeframe for launch!
“Pragmatic, results-focused, technically excellent, and most importantly lovely people. mmtm are the ideal software partner for any growing business looking to digitise their processes.”
Liza Berresford, CEO at Thresholds Ltd.
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Let’s Set Sail! ⛵
Ready to see what lies on the horizon for your idea? With a Discovery Workshop, the sky's the limit. They're also a cost-effective and low-risk way to start working with us without any obligation — even if we're not a good fit, you can take our Technical Delivery Plan and present it to another agency.
So reach out, roll up your sleeves, and let's embark — together!
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